Free Social Media Content Planner - Google Sheets Sample
Free Social Media Content Planner - Google Sheets Sample
Twenty Two
Couldn't load pickup availability
Social Media Content Planner - Google Sheets
DESCRIPTION
Try our Free Social Media Content Calendar Planner.
This is a sample of the Full Google Sheets Content Planner: a one-stop solution to organising your Social Media Content, where not only are you provided with a detailed social media post planner for each month, you can also build your content strategy, preview your monthly feeds, stay on top of key events throughout the year, and easily monitor your social media performance.
With auto-populated cells, easy customisation, and a strategic yet thoughtful design, this is the best social media planner for 2025 that has been built to save you time, whilst ensuring quality in your content planning.
Made by Social Media Managers, for Social Media Managers.
SECTIONS INCLUDED
WELCOME:
Access exclusive discounts, additional tools, social media resources, and support.
PLANNER HOME:
Easy navigation and explanation of sheets in the content planner.
PLANNER SET-UP:
Input your Social Media Platforms, Content Formats, Content Pillars, Posting Frequency, and Best Times to Post.
SOCIAL MEDIA STRATEGY (Included in Full Version Only):
Key information in one place, including your Social Media Goals, Target Audience, Content Pillars, Hashtag Bank, and Style Guide.
CONTENT CALENDAR (Included in Full Version Only):
Easily stay up to date and plan content around key events, holidays, and seasonal changes with your content calendar.
MONTHLY PLANNERS (All 12 months included in Full Version Only):
Plan content for everyday of 2025 with monthly post planners.
- Visualise monthly progress with automatic Month and Year Progress Bars.
- Record key Diary Dates each month.
- Select from automated Platform, Content format and Content Pillar drop-downs.
- Add your Feed Preview Image.
- Write your Captions, Hashtags, and Call-To-Actions.
- Keep track of your Post Status and add To Do Tasks.
- Easily let your Clients Approve Content or Provide Feedback.
- Monitor your Post Engagement Metrics including Likes, Comments, Shares, and Saves.
FEED PREVIEW (All 12 months included in Full Version Only):
Plan and visualise your Instagram feed with a feed preview for each month—automatically updated when you add an image into your monthly planners.
ANALYTICS (Included in Full Version Only):
Easily monitor your social media performance across 3 platforms with your analytics dashboards.
- Build your Social Media Profiles by adding your display image, username, and bio.
- Track your Follower Goal with an automatic progress chart and percentage measure.
- Record your Performance and Post Engagement Metrics for each month.
- Easily visualise performance and trends with Dynamic Graphs.
- Keep track of your Audience Demographics with Gender, Age, and Location charts.
IDEAL FOR
This Social Media Marketing Planner is designed for business owners, content creators, social media managers, or agencies in need of a strategic approach and looking to save time with a content calendar and post planner template. Seeking an all-in-one social media and Instagram planner with professional guidance? This is for you!
HOW TO USE
1. Complete your order.
2. Receive your product via email.
3. Access the Google Sheets template through the link provided in the PDF. All you need is a free Google account.
4. Customise the template and start planning! You will have lifetime access to new product updates.
Watch the full tutorial here.
Share
![Best free social media content planner 2025 - Google Sheets Template for social media marketing and Instagram posts, content strategy planner, feed preview, and analytics](http://www.twentytwosocials.com/cdn/shop/files/Social_Media_Content_Calendar.jpg?v=1734426987&width=1445)
![Best social media content planner 2025 - Google Sheets Template for social media marketing and Instagram posts, content strategy planner, feed preview, and analytics](http://www.twentytwosocials.com/cdn/shop/files/Content_Planner_Instagram_Feed.jpg?v=1738078902&width=1445)
THE PERKS
Save Time
Focus on what matters and simplify your process with a fully comprehensive, yet easy-to-use, social media planner. Designed by Social Media Managers for Social Media Managers.
Quality & Consistency
Build trust with your audience and clients by keeping your social media planning consistent and of a high standard - from strategising, to post planning, to reporting.
Client Satisfaction
Collaborating with clients has never been easier - present strategies, post plans, feed previews, analytics, and more - ALL from one place. Deliver a quality service that improves your client's experience.
Effortlessly Customisable
Re-imagine the Social Media Content Planner with your personalisation! There is even space to build your own social media profile displays.
Business Scalability
Easily access the template again when you onboard a new client - creating a foundation that allows you to grow your business without stress.
Expert Guidance
Gain clarity and confidence in your Social media Management, through a structured Content Planner built on expert prompts and guidance.
LOVED BY SOCIAL MEDIA MANAGERS GLOBALLY
TRUSTPILOT REVIEWS →-
Marina Belun
★ ★ ★ ★ ★
5 Star template shop!!! I totally love the template I bought from twentytwosocials and I a looking forward to buying more from the shop! Thank you so much for elevating my client experience!
-
Mahlee D'Castro
★ ★ ★ ★ ★
The Social Media Strategy template is exactly what I have been looking for and has really helped me to keep everything organised and has given my content process a lot more flow, which makes it so much easier each day!
-
Kelsie Low
★ ★ ★ ★ ★
Love these templates - so uniquely designed with a real minimalist flare, exactly what I was looking for!
![Best social media content planner 2025 - Google Sheets Template for social media marketing and Instagram posts, content strategy planner, feed preview, and analytics](http://www.twentytwosocials.com/cdn/shop/files/Content_Planner_Instagram_Feed.jpg?v=1738078902&width=1500)
PLAN POSTS IN DETAIL
MONTHLY POST PLANNERS
Plan content in detail for every day of 2025, with 12 Monthly Post Planners. Let’s explore the features in your planners:
Record key diary dates | Select your platforms, format and content pillar | Add your feed preview image | Write your captions, hashtags, and CTAs | Track your post status and to-do tasks | Let clients approve content or provide feedback | Monitor your post engagement metrics
![Best social media content planner 2025 - Google Sheets Template for social media marketing and Instagram posts, content strategy planner, feed preview, and analytics](http://www.twentytwosocials.com/cdn/shop/files/Google_Sheets_Content_Planner.jpg?v=1734426987&width=1500)
VISUALISE YOUR FEED
FEED PREVIEWS
Plan and visualise your Instagram feed with a feed preview for each month—which automatically updates when you add an image into your monthly planners.
![Best social media content planner 2025 - Google Sheets Template for social media marketing and Instagram posts, content strategy planner, feed preview, and analytics](http://www.twentytwosocials.com/cdn/shop/files/SocialMedia_Instagram_Analytics.jpg?v=1738078902&width=1500)
MONITOR PERFORMANCE
ANALYTICS DASHBOARDS
Easily monitor your social media performance and visualise trends across up-to 3 platforms with your Analytics Dashboards. Here’s some key features of the Analytics page:
Create your own profiles | Track your follower goal | Record monthly performance metrics | Record post engagement metrics | Visualise trends with dynamic graphs | Keep track of audience demographics | Up to 3 platforms
![Best social media content planner 2025 - Google Sheets Template for social media marketing and Instagram posts, content strategy planner, feed preview, and analytics](http://www.twentytwosocials.com/cdn/shop/files/social_media_strategy_planner.jpg?v=1734075025&width=1500)
POST WITH PURPOSE
SOCIAL MEDIA STRATEGY
Refer to your Social Media Strategy page when you are planning content to ensure that your posts are aligned with your overarching goals. You have space to complete your:
SMART Goals | Target Audience Analysis | Content Pillars | Hashtag Bank | Style Guide
![Best social media content planner 2025 - Google Sheets Template for social media marketing and Instagram posts, content strategy planner, feed preview, and analytics](http://www.twentytwosocials.com/cdn/shop/files/content_calendar_planner.jpg?v=1734075032&width=1500)
STAY AHEAD IN 2025
CONTENT CALENDAR
Add all of your key events throughout the year, so you can keep content up to date with holidays, seasonal trends, promotions, brand events, product launches, announcements, and more.